VISUAL+LITERACY+CRITIQUE

VISUAL LITERACY CRITIQUE

When using techniques to display visual literacy, the creator must keep certain aspects of aesthetics in mind. I believe the creator of the statistical chart we are analyzing did a poor job of this. The first thing that comes to mind is the visual representation of the numbers. There seems to be no order and no correlation with each other. The numbers are confusing, therefore confusing the observer, and losing the content. I also believe that the title of the chart should be different. The title says “overproteined” and the chart is talking more about fatty foods than being overproteined. A big mac and Kentucky Fried Chicken have more to do with fat content. There needs to be more information on proteins and the consumption of those proteins in a different way. The picture of the baby chicken also seems out of place. When talking about consuming foods, I don’t believe people want to see a picture of a live chicken, let alone the baby of what they are eating. I do like the colors the chart uses, and it is formatted well. Some charts go well with a blurb after them as well. All in all, not the best visual literacy example.

When using the PAT model to critique this chart I still believe that it is lacking some depth. My first perception of the chart, was that it was talking about fatty foods, when it was not. It was referring to over eating proteins. As far as the actions element, I thought the numbers threw me off making it hard to understand without analyzing the entire chart, but the alignment was fine and the chart looked nice. The tools used in this chart were mainly represented by the pictures. This adds to the chart and takes away from it at the same time. These pictures are what give the chart the perception that it is about fatty foods and not protein. I liked the pictures, but they should have been different, or used in a different context.